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Paid Search
Performance marketing is the fastest way to acquire customers who have the highest intent to transact with your brand. We assess the highest impact channels and optimise media budgets to deliver tangible results.
Proven Paid Marketing Strategies for Business Growth
Have your Paid Ads managed and overseen by Ex-Google, Amazon & RB employees, we give you insights & strategies that help scale the world's biggest brands
With over $1BN in ad spend overseen in our careers, we know how to deliver Growth via paid search advertising.. We are constantly testing new boundaries through data, research & best in-class strategies. We scale your brand and stay ahead of the curve in an ever-changing environments & because we’ve done this time and time again we remove the fluff & focus on commercial outcomes.
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Campaigns that deliver Commercial Sales Objectives
We leverage our best in class partnerships with leading publishers to deliver the best outcomes for our customers
From Google to Bing, and across various networks, we design pay-per-click ad campaigns that enhance both the volume and quality of your leads. We specialize in shopping campaigns, search ads, display ads, and AI-driven search campaigns, focused on selecting the right strategy to engage relevant audiences effectively.
We place your brand infront of the right customers at the right moment.
Leveraging historical data to connect with audiences similar to your current customer base.
Whether your goal is to increase brand awareness, grow a community, or drive conversions, we design integrated, data-driven marketing campaigns to help you achieve your specific objectives. By utilizing insights and ongoing learnings from platform data, we ensure your brand reaches your target audience at the right place and the right time to maximize results.
Google Search
We are experts in paid search across Google platforms. Our tailored strategies drive traffic and conversions, maximizing your ROI.
Google Shopping
Turn high-intent browsers into profitable customers with Google Shopping. Showcase your products prominently and drive purchase-ready traffic.
YouTube Ads
Turn high-intent browsers into profitable customers with YouTube Ads. Leverage engaging video content to reach your target audience effectively.
Microsoft Advertising
Turn high-intent browsers into profitable customers with Microsoft Advertising. Reach a broader audience and boost your sales through strategic ad placements.
Display Ads
Capture attention and drive conversions with visually compelling Display Ads. Reach your audience across millions of websites and apps to maximize your brand's visibility.
A/B Testing
Optimize your marketing campaigns with A/B Testing. Compare different versions of your ads to determine what resonates best with your audience and improve performance.
Trusted by industry-leading companies to drive their success
Our Founders & advisors
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How we drove $200k Revenue in 3 Months for a new DTC Startup
Segments was tasked to launch a newly established DTC men's grooming brand whilst exceeding our customers CAC, ROAS & overall profitability goals.
Strategy
We began by carefully segmenting the consumer journey, utilising quantitative & qualitative data to gain a comprehensive understanding of the category. By leveraging data, category heuristics, and understanding consumer behavior, our aim was to launch several campaigns that will ensure profitability and maximise sales.
Outcome
Within the first 3 months Segments was able to deliver an exceptional $200k in sales, maintain a 5:1 ROAS and gather insightful data for future campaigns. The launch strategy exceeded our clients expectations and ensured we positioned Fitzroy as a note worthy player in the men's grooming industry.
FAQs
Find answers to frequently asked questions about Segments services, approach to marketing, client collaboration, and outcomes.
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